Do you know what are koozies? It’s pretty interesting name, interesting thing and interesting use. Now let me explain. There is no doubt that Koozies is not only an interesting name itself but has some more interesting synonyms like kuzzie, kuzzies, coozie and coozies or kozy - sounds similar though. The interesting thing about koozies is though first I could not figure out whether these koozies are innovative idea or bi-product of foam, polyester products, it should be categorized into innovative idea looking at it’s use that I am writing about further.
Now what’s the interesting use? - to hold a bottle or can. The chilled bottles of your favorite softdrink or beer can be kept cold for longer time, insulated and keeping your hands comfortably warm as well. These koozies are pretty easy and inexpensive to produce. Nice use, isn’t it?
Now, there is one more pretty interesting use. Marketing! We have been seeing marketing at every corner of our life now, and these koozies are not exception again. Koozies have lot of benefits in marketing over many other things.
- Koozies have lot of space available on them to advertise
- These are very inexpensive to make and easy as well, so mass production is possible and can be distributed to public for even free if the marketer wants.
- Koozies when used will be always close to the end user, right in his hands.
What’s the use of Koozies?
If you ask me how would I make the best out of it, I would imprint lifeiscolourful.com on these koozies, make it colourful and distribute it as stadium cups in world cup soccer matches. Just imagine, what kind of exposure the name would get. Marketers, I am giving you such an great idea, you just need to grab it for free.
The best use anyone can do is to use them as beer koozies. It can be used as bottle holder, can holders as well. This will normally keep the temperature of liquid in the can at 40 farenhites for 40 minutes at least. I can feel the warmth right away.
Where you can get them imprinted?
TrueImprint has been in this business and has largest selection of custom koozies you will find anywhere on the net. Moreover, TrueImprint.com offers a wide selection of personalized koozies in up to nineteen colors. As a webmaster, I might not like the way their website is designed with no consistent fonts and the design of the website but looking at the useful stuff they are selling, I don’t mind to ignore the aesthetic look of their website. You can buy 3-side imprint koozies for only $0.65 per piece for the order of over 250 pieces with them and make the most of the offer they have currently.
Looking at the options TrueImprint.com is offering, it certainly makes sense to order few koozies for your business. If this marketing tact works for you, please don’t forget and comment in here.
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I think it is a waste of money but if you have the money to spend and are looking for branding only, it might work for you.