When we discuss about displaying the ads or textlinks or even banners only on homepage (either on the page or sidebar), first thing comes to my mind is to state the difference between the blog and website because many of the visitors here are newbies.

Blog: A blog is a Web site with regular entries that are commonly displayed in reverse-chronological order. Blogs are dynamic form of web presence.

Website: Serveral webpages form a website that is almost always accessible via HTTP, a protocol that transfers information from the Web server to display in the user’s Web browser. Websites are static and the content on the website might not change as regularly as blogs.

Blogs are designed in a way that the content on homepage keeps changing and gets settled down in categories, archives and permanent pages dedicated to each post.

If the need arises that you need to display something only on homepage, and nowhere else in archives or post pages, not on navigavtion links or footer to make sure that the content like links or ads remain only on homepage, you cannot do it with the help of wordpress I believe as a default feature.

There are many advertisers that want their textlinks to be displayed on homepage *only* and some of them want it sitewide. It’s upto their plans and knowledge in SEO, it’s altogether a different ball game to discuss. But for now, your requirement to display the textlink only on homepage and how to do that.

I think this small piece of code below would help you to display the links at top, bottom or in sidebar of the blog. For example:

<?php if(is_home() && $post==$posts[0] && !is_paged()) { ?>
Best travel tips
<?php } ?>

And this shall work for you. Let me know how it works for you or if you find this tip useful.

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